Is Blogging Dead?
The New York Times announced earlier this year that it would be eliminating several blogs. Check out this great opinion piece by Margaret Sullivan to learn more. Since the announcement, a lot of questions have been posed about the effectiveness and relevance of blogging in a modern marketplace. Many complain that the internet is saturated with lack-luster content. Others suggest that there are more advanced ways to share information. Both of those arguments may be true, but what does that mean for you, a business owner and potential blogger? Should you abandon the blogging ship? And if blogging is dead, isn’t it ironic that I (and other bloggers) are blogging about it?
Judging by that last question, you can likely tell where I am going with this already, but I think it would be helpful to explore some specifics...